“Be Consistent” – This is one of the most popular blogging success mantras we read and hear day after day. Today I was writing down some thoughts on the future of blogging, and I realized that one of the major key points for creating a memorable blog is indeed “consistency”. Many of you who are hobby bloggers or part-time bloggers may be wondering why the word “consistency” carries such significance in the field of blogging. In this article, I will try to help you to understand the anatomy of being consistent, and why you should take this matter very seriously. What do I mean when I say “be consistent”? Let’s go back to the offline world, and think about expectations for a minute. We all have our own individual skill sets and our limitations, and we tend to perform accordingly. For example, if you have been consistently scoring 60% in your exams, you are consistent with your scores. If you deliver beyond that expected … [Read more...] about What Does Consistency in Blogging Mean & Why You Should Care
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For the last few years, AdTech has been one of the most frequently discussed buzzwords in the digital media industry. Discussions have typically revolved around ad delivery, revenue optimization, new technologies such as header bidding, challenges such as ad blocking and ad fraud, market fragmentation, scope for consolidation, venture capital, mergers and acquisitions… but now AdTech has a new contender. Enter MarTech, short for Marketing Technology. In this post, we look at this hardly new but increasing popular trend, the difference and similarities between MarTech and AdTech, and the possibility of convergence in the future. So, What is MarTech? The email that landed in your inbox today from a brand was enabled by MarTech, so is the customer support you receive on social media channels, as well as most form of product promotion that is not paid advertising—for instance, a blog post created using a content management system and promoted using a social media scheduling … [Read more...] about The Rise of MarTech and What It Means for AdTech
Being a Professional Blogger is not an easy job and once Blogging become your profession, things changes for you. Your blog doesn’t remain just a Blog, but it become your main source of bread and butter and you have to treat it like a business. That’s why we emphasize on Blogging business plan for every Blogger. Now, as we say “With power comes great responsibility” same is with Professional Blogger. When you have become pro blogger, you have to take care of so many things like: Blog maintenance, updates, Social media marketing, Personal connection, promotion and what not. Anyhow, this post is not about how tough a life of pro-blogger is, but it’s about why at times we don’t get replies from Professional Blogger. People drop a message to pro-blogger on Facebook, contact form and expect a reply instantly, but it doesn’t happen like this all the time. Ever thought what could be the reason? Is that Blogger mean? Is he too busy to solve … [Read more...] about Do you Really Think That Pro-Bloggers are Mean ???
Home » Blogging » What Google’s “In-Depth Articles” Algorithm Means for Your Content Strategy About 10% of the people using search engines try to gain detailed knowledge over a particular topic, and the engine should not disappoint them. This is what Google quoted last month while releasing the latest “In-depth algorithm update” for its visitors. A perfect search engine needs to provide the complete detailed knowledge at the right time when it is required, and we all completely agree with this statement from Jon Wiley. Google has always tried to be customer oriented, and to fulfill this purpose, it has never stopped posing threats to the web owners like us. To understand how these new algorithms work, I did a bit of research myself, and I’ll try to share some of my vital knowledge with my readers. What an “In-Depth” Article Actually is? Most of the people often take help of search engines to know a basic outline of a … [Read more...] about What Google’s “In-Depth Articles” Algorithm Means for Your Content Strategy
Massively OP reader Steve wants us to revisit the Daily Grind on making death more meaningful without making it more annoying. His letter was long, so let me paraphrase a bit: “It feels to me like underlying point was, ‘MMOs are too easy, so how do we make them harder?’ The question of video game difficulty is something that is seldom ever tackled head-on, as it tends to draw out a somewhat vocal minority. There are so many worthy topics about how people define difficulty, twitch skills vs. depth, easy vs. hard, difficulty vs. accessibility, easy vs. engaging, shallowness vs. depth, and so on. These are things I’d love to really see discussed more online, and very few sites will actually touch it. But I think that MOP’s community is overall mature enough to actually have some discussions about this without it devolving into a fist fight.” I’m sure you’ll prove him right! Right, guys? Guys? So let’s talk about MMO … [Read more...] about Massively Overthinking: What we really mean when we talk about ‘difficulty’ in MMORPGs