It was during the early years of this century that Western gamers first witnesses an influx of Korean games, with the most common genre being MMORPGs. This influx soon became a tsunami that washed literally hundreds upon hundreds of games of varying quality upon our shores. This 'Korean Wave', as I just coined it, left a permanent mark on the gaming industry -- the free to play model. … [Read more...] about The Weekly Raid: Is The Influx Of Chinese Money Good For The Gaming Industry?
Mobile game user acquisition
Though you can actually create more than one variation and take your mobile users through several tests, the results you record can differ in all variations. It may even appear that the original version gives higher conversion rates than others. … [Read more...] about How To Use A/B Testing To Convert Your Mobile Users
Similarly, you can do the tracking with the marketplaces like Amazon to know your keywords data. … [Read more...] about Ultimate SERPed Review: Has the Game Changing SEO Tool Arrived?
Jagex Partners isn't just limited to the PC platform. Consoles and mobile titles will also be supported. Perhaps the most enticing feature of the Jagex Partners platform will be the access it grants to mainland China, the world's biggest gaming market. If you recall, Jagex is now owned by Fu Kong Interactive, a Chinese company. … [Read more...] about Jagex To Announce Publishing Initiative At Gamescom, RuneScape Passes $1 Billion In Lifetime Revenue
We’ve been tracking Black Desert developer Pearl Abyss’ path to IPO since last spring, when multiple Korean outlets began reporting that the company sought a listing on the Korean stock exchange this coming fall. A few weeks ago, the company’s IPO press conference let loose a few more tidbits MMO players might be intrigued to learn. As parsed from Invenglobal’s translation, here are the highlights: Black Desert took four years to make and currently operates in 100 countries. “The total RU [registered users] is more than 7.65 million based on July 2017, and the total sales are approximately ￦340b [$301M].” As of the end of July 2017, PA has sold 530K copies of the game through Steam, amounting to $1.3M in sales. “The title was placed No. 2 of the total sales on Steam on June 20th.” (There’s a section that notes the game cost only ￦1.2b ($1M) to make, “a relatively small cost […] compared to other … [Read more...] about Pearl Abyss is building four more MMOs as Black Desert swells to 7.65M registered users