Social media event marketing

Anyone who has been involved in a business knows that a single negative comment can be more harmful than just about anything else. As has long been said, for every one dissatisfied vocal customer, you lose ten customers or potential customers. For this reason, any serious business with an online presence needs a reputation management team to monitor social media activity. This helps the business to track the level of satisfaction noted by customers via their comments, and also helps in solving user issues, thus enhancing the overall user experience. … [Read more...] about Why You Should Use Social Media For Your Business

Be relevant to the brand audience and promote your brand with fresh ideas that can go viral. A well written copy with an appealing photograph will help you give an initial leverage to your success on facebook. Quality of posts, links shared, content created is of vital importance and there should be absolutely no compromise on this factor. Research suggest that short and succinct messages give better results on facebook but there is always a space for well written longer posts that inform and have some entertainment value to it. Use the Facebook’s latest targeting tool the – Page Post Targeting (PPT). This new service from Facebook allows you to target your ads precisely to a group. For example you can send a message to all those who have liked your page and have a demographic profile falling between 30-40 years of age and are males. Create content that can go viral and gets lots of user interaction, comments, likes and shares across the platform. Measuring the impact of … [Read more...] about Best Practices To Follow For Success on Top Social Media Sites

Social Media—a competition beater It is said that unless you blow your trumpet no one will hear its melody, the same goes on with the marketing of your product, the better and louder you do it, the better you end up giving it a visibility in the minds of public. Having said this, the million dollar question still revolves around finding the best strategy to market a product. Surely, social media has been able to browbeat the competition in recent years from all corners, emerging as a clear winner in giving a promotion to a product. … [Read more...] about Why Videos Are Climbing The Social Media Ladder

As a blogger, I highly recommend you to have your brand presence on all the above mentioned social-media sites, and have strong foot-print on Facebook and Google plus atleast. Do remember, a huge number of online marketers are tapping above mentioned social-media sites for their success and profit, and you just need to develop a strategy that works for your product and for your brand. … [Read more...] about Top 5 Social Media Sites For Online Marketers & Bloggers

For successful social media marketing, you want to uncover the emotional triggers of your target audience. A good place to start would be demographic information. This will give you a general idea about who you are connecting with on the social sites but for better results you want to also target other triggers based on information on your potential customers including personality, values, attributes, interests and lifestyle in addition to more general data such as age, gender and race. … [Read more...] about 3 Social Media Marketing Skills That Will Never Go Out Of Style